The Premier League's top clubs can expect another increase in television revenues after the league continued to build its global reputation in Malaysia.
The top flight of English football secured a larger broadcast package in Malaysia with Astro All Asia Networks and ESPN.
The deal, worth $233 million according to the Malaysian press, is just the latest increase from an overseas market for the Premier League in the latest round of bidding, covering the 2010/11 to 2012/13 seasons.
Increase for clubs
Last year, Manchester United and Liverpool topped the list of television earnings, with the Premier League champions collecting £51.5 million. Liverpool also broke the £50 million mark, albeit narrowly, collecting £50.1 million. Both clubs can expect those amounts to increase next year when the new rights cycle begins.
The 20 Premier League clubs collected a total of £790 million, with £70 million of parachute payments made to clubs relegated into the Championship and a further £136 million distributed throughout the game.
"Malaysian football fans can continue to look forward to the best sporting action from around the world on Astro," said Astro chief operating officer Henry Tan said.