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  • Mitre June 17

Scottish FA announce new sponsorship deals as SPFL still waits on sponsors

 

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The Scottish FA have announced two new kit deals which will run until 2018.

German sportswear giant Adidas will continue as the official kit supplier of Scotland’s national teams until 2018. The company has supplied the country’s kit since 2009.

Meanwhile sports goods retailer JD Sports becomes the exclusive retail partner of the Scottish FA. As part of its deal, which also runs until 2018, the company will begin stocking Scotland’s new Adidas kit when it launches on Thursday 14th November.

Stewart Regan, the SFA’s chief executive said, “We are delighted to announce these sponsorship agreements with two of the leading sports brand manufacturers and retailers in the United Kingdom."

“They have shown their commitment to Scottish football by investing in the game and with the upturn in fortunes of all our national teams, we are sure the partnerships will be mutually beneficial.”

“By confirming these contracts, we feel that we are continuing to elevate the profile of our national teams and ensuring that our supporters around the world have access to the very best merchandise and replica kits."

Whilst the full rundown of the financial aspects of the deals have not been disclosed, Regan ensured that the 'multi million' deals will go towards supporting the body’s ongoing “strategic objectives, particularly in the performance and grassroots areas”.

Meanwhile, SPFL (Scottish Premeir and Football League) continues it's search for a main league and cup sponsor, with the only significant piece of sponsorship since the leagues were restructured coming from Iron BRU, who are the league's official drinks partner.

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