The team at the O2 Tamworth shop have a strong belief in working with the local community and businesses within the area, and wanted to support what they feel is at the heart of the town; the local football club.
As a result of this new initiative the upcoming season will see the O2 shop encouraging the Tamworth community to participate in football events, player appearances, competitions and charity events.
Plans are also underway to work alongside the football club with the local business owners, through support meetings, networking events and free O2 Guru technical assistance.
Everyone at O2 Tamworth is very excited about the season ahead and hope to celebrate some great moments along the way.
Tamworth chairman Bob Andrews was delighted that the deal could now be made public after weeks of negotiations and that on behalf of the club he would like to place on record a big thank you to Thomas Bennett from O2 and the Lambs Mary Mills on achieving a really good ground sponsorship deal for the new season, it will give everyone a massive lift especially with the support of the nationwide name of O2 now backing Tamworth Football Club.
The Lamb will be now be renamed for the 2014/15 season as The Lamb Ground, sponsored by O2 Tamworth.