Leeds United have agreed a partnership with Stream Advance Media Group (StreamAMG) to make the leading online video specialists responsible for delivering a new and improved LUTV service.
StreamAMG already work with many UK football clubs and have signed a three year deal with Leeds United to add them to their client list.
The new agreement means that they will be responsible for delivering highlights, interviews, live audio for Leeds United fans all over the world. Leeds United should be able to closer engage with both fans and sponsors by using Media Platform’s real time analytics reporting system to understand the fans.
The Director and General Manager for Sports at StreamAMG, Matt McKiernan, said “Leeds United are a club with rich heritage and a great history, it’s an honour to work together to deliver the new and improved LUTV service. Utilising Media Platform’s world class streaming infrastructure, Leeds United can finally bring Live and VOD content to their global fan base, across desktop, mobile, tablet and beyond”
Paul Bell, Executive Director, at Leeds United said “From the initial meeting with Matt from StreamAMG we knew we had found the right partner for LUTV. Their knowledge of streaming video content is world class and they were able to communicate to all members of my project team in an easy to understand and simple manner. They enabled important decisions to be made easily and in a straightforward manner, from servers to design layout and customer interface StreamAMG were superb. We are confident that should we be allowed to stream live content to our fans in the future, we have a great partner.”