Football League announce SkyBet sponsorship extension
Sky Bet will continue as title sponsor of the Sky Bet Championship, Sky Bet League 1 and Sky Bet League 2 for season 2015/16, the company’s third as title sponsor.
Following discussions on sponsorship opportunities from 2016 onwards, the League confirmed that Sky Bet has made an offer to continue the partnership for a further two seasons.
However, it has been agreed that the League will also be free to discuss this opportunity with other interested parties.
The Football League and Sky Bet have also agreed terms on a two-year betting partnership for seasons 2016/17 and 2017/18 should Sky Bet ultimately not continue as the League’s title sponsor beyond next season