Football Trade Directory

Man City Women announce new sponsorship deal

Manchester City Women have agreed a sponsorship deal with Hays.

Hays will become the official recruitment partner of the Women's Super League champions, and will be able use the club's crest and player imagery in promotional campaigns. In addition, Hays will have pitchside branding and advertising and in matchday programmes at City home games.

Hays are already the official recruitment partner of the men's team as well as another club from the City Football Group, New York City FC.

"This is a great opportunity to make our mark in elite level women’s football, a sport that is on the cusp of mainstream prominence and global recognition," said Sholto Douglas Home, chief marketing officer at Hays. "It also enables us to further strengthen our relationship with City Football Group and support their vision and ambition in making the club one of the world’s top women’s sports teams."

Gavin Makel, the head of women's football at Manchester City, added: "Hays is a world-leading organisation and we are delighted to welcome them on board as an official partner of Manchester City Women’s Football Club.

"As the women’s game continues to grow across the globe, we are always looking for unique and exciting ways to engage with our growing fan base. Working together, we look forward to providing even more people with an opportunity to get involved in one of the world’s most exciting sports."


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