Football Trade Directory

Manchester City sign mobile phone partner

Manchester City have announced that Tecno Mobile are a new global partner for the club.

As part of the deal Tecno will be the new tablet and handset partner. The mobile phone company will aim to grow the brand of Manchester City in the African region as the company are a market leader in the region.

In return, all Manchester City home matches will have branding of Tecno Mobile around the Etihad Stadium. Both the length of the partnership and the value of the deal were undisclosed.

Tom Glick, the chief commercial officer for City Football Group said “We are delighted to welcome Tecno Mobile to Manchester City’s growing repertoire of global partners.”

He added “Its global focus coupled with a commitment to each of its local markets reflects our ethos and we look forward to working with them to connect with Manchester City’s global fanbase.”

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