Football Trade Directory

Premier League new boys Bournemouth announce new shirt sponsor


Premier League new boys AFC Bournemouth are the latest club to announce a betting company as their main shirt sponsor. They have unveiled international online gaming business Mansion Group in that role.

The move will see the Mansion Group feature on the front of the Cherries` home, away and third kit, as well as training wear.

Alongside shirt sponsorship, the partnership will see the two brands working closely together on a range of commercial projects and mutually beneficial marketing activities.

These activities will assist in the expansion and increased awareness of both brands within their relevant markets.

"At Mansion, we have a fundamental belief in hard work and perseverance," said Sagi Lahav, CEO of Mansion Group.

"Based on this, we have been impressed by the recent performance and promotion of AFC Bournemouth, and look forward to partnering with them for their first season within the English Premier League.

"We are excited to be working closely with AFC Bournemouth across a range of endeavours that will further enhance and develop both of our brands.

"This partnership will also allow AFC Bournemouth fans and our casino members alike, to benefit from the deal."

"We are delighted to welcome Mansion as our new official shirt sponsor," Saif the Club's Commercial Director, Rob Mitchell.




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