Football Trade Directory

Premier League: West Ham promise season ticket price cuts for 2016/17


West Ham have announced they will be reducing their ticket prices for their first season in the Olympic Stadium for the 2016/17 season.

Every Season Ticket price band will see a reduction as the Club uses increased broadcast revenue to offer dramatically cheaper tickets to its supporters.

The new TV rights deal, which begins in 2016, is worth over £5bn which is spread across all 20 Premier League sides. However, supporters have held protests since the announcement of the deal demanding that more of that money goes towards helping fans watch games, namely by reducing the costs.

A new entry-level Band 5 adult Season Ticket for West Ham will cost just £289, which will make it the cheapest in the Premier League.

Commenting on today’s announcement, Vice-Chairman Karren Brady said:
“We have always said that the move to our magnificent new Stadium would be a game changer for West Ham: a chance to increase revenue, invest in the team and improve our performance on the pitch, but crucially without putting an extra financial burden on the supporters who already come to watch every home match. Today’s announcement proves that we have kept our promise.” 
Malcolm Clarke, Chair of the Football Supporters Federation, approved of the announcement, and hopes that other clubs will follow suit.

“The FSF strongly believes that top-flight clubs should use their newly-signed media deal to cut ticket prices for both home and away supporters." He said.

“We hope that other clubs follow suit and reduce ticket prices across the board, as West Ham United have done."

“West Ham United have thrown down the gauntlet to other clubs – who can offer the cheapest season ticket prices in the top-flight?”

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