Football Trade Directory

Scunthorpe Utd sign partnership with DiscountIF and Retail & Sports Systems


Scunthorpe United has agreed a partnership with DiscountIF, a partner of Retail & Sports Systems, to launch rewards based online promotions for their fans.

Scunthorpe add to a growing number of football clubs from Retail & Sports Systems client base to announce a partnership with DiscountIF. DiscountIF’s software enables football clubs to create promotions whereby fans buy merchandise, with the opportunity of winning a reward based on the fan’s opinion of an upcoming game.

The club will shortly launch promotions powered by DiscountIF’s award winning promotional tool. Rob Noble, Head of Marketing at Scunthorpe said “At Scunthorpe United we’re looking to expand our reach of online activities for the club. Partnering with DiscountIF is a good step forward for us to achieve further growth”.

Retail & Sports Systems supply a fully integrated retail solution for more than 20 sports clubs in the UK and now have integrated DiscountIF across their entire platform last week. “We’ve been impressed by the ease of imple­men­ta­tion of DiscountIF so far, with the software activation taking less than one hour. We’re happy that Scunthorpe United are continuing to focus on their online retail activities, and look forward to the results” said Richard Waltham, Director at Retail & Sports Systems.

Lewis Holland, the CEO of DiscountIF added “Retail & Sports Systems have proved to be a great partner. Early results from other clubs show over 60% of fans purchasing engaging with the offers, and an increase in average basket value. We’re excited to see Scunthorpe United continuing the trend of sports clubs looking to improve online activities utilising our unique promotions tool.”


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