Football Trade Directory

The EFL confirm five year extension with EA Sports

The EFL have announced that EA Sports FC will continue as an official League Partner and Licensee for another five years.

The company first became a licensee in 2006 and became an official League Partner at the start of the 2017/18 season.

EFL Chief Commercial Officer, Ben Wright said: “The EFL is really pleased to extend a long-standing partnership with a globally respected and valued partner in EA SPORTS FC.

“This extension comes off the back of many exciting developments and partnerships for the League, most recently the newly announced international TV rights deal, which adds to the EFL’s global appeal among fans.

“We’re on an exciting new cycle for the League with many more opportunities to explore, and we’re delighted to have an innovative company like EA SPORTS FC with us on the journey.”

James Taylor, Director – Football Partnerships at EA SPORTS FC said: “We’re thrilled to continue our longstanding partnership with the EFL, allowing us to authentically integrate the world’s original league football competition in EA SPORTS FC 24. 

“We hope that the EFL experience in-game can inspire the next generation to play like their heroes from the 72 EFL clubs.”

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