Football Trade Directory

Southampton confirm multi-year deal with Puma

Championship side Southampton have announced a multi-year deal with Sportswear provider Puma, effective from the summer.

The Saints, who are currently fourth and looking to make an immediate return to the Premier League, dropped several hints about the deal on their social media in the build up to their 2-1 victory over Coventry on Tuesday evening.

Puma will replace Hummel, who were the club's kit provider for the past three seasons.

Speaking on the club's website, Phil Parsons, CEO of Southampton Football Club said: “We’re thrilled to announce this new long-term partnership with PUMA. It was important for us to find a like-minded partner that could not only deliver on creating bespoke kits that align with our strong identity but is also able to create a high-quality range of products for our fans.

“We look forward to working closely with PUMA on a wide variety of projects over the coming years in order to build upon the success we are having as a club, both on and off the pitch.”

Bas van den Bemt, Managing Director of PUMA UKI said:“We’re delighted to be partnering with such a prestigious club like Southampton for the first time. We’re excited to be joining the club on their journey back to the top flight of English football. Partnering with a forward-thinking club like the Saints matches our identity and strategy for the future.”

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