Football Trade Directory

Manchester United announce new partnership with Coca-Cola

Manchester United have announced a new three-year partnership with the iconic Coca-Cola Company.

The soft drinks giants will be the club's official carbonated and soft drinks partner and the deal will include their full catalogue of drinks including the likes of Diet Coke, Fanta and Dr Pepper. 

Speaking in a statement on the club's official website, Marc Armstrong, chief business officer at Manchester United, said: "Coca-Cola and Manchester United are two of the world’s most iconic brands, each with a proud history of bringing people together.

"We are forming a partnership that will go beyond matchday refreshments at Old Trafford - creating engaging and memorable experiences that connect our fans to the club in fresh and impactful ways."

Elodie Peribere, senior marketing director, Coca-Cola, said: "Manchester United is one of the most iconic clubs in world football, with a legacy of greatness and a fanbase that spans generations. We’re proud to partner with the club to deliver uplifting and refreshing experiences for supporters through our leading carbonated brands, Coca-Cola."

The partnership will begin in earnest when the Red Devils host their opening home fixture of the season at Old Trafford against Arsenal this weekend.

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